What is branding?
The public is more familiar with bad design than good design. It is, in effect, conditioned to prefer bad design, because that is what it lives with. The new becomes threatening, the old reassuring.
BRADNING
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WE CREATE GOOD THINGS
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It all starts with Branding.
The power of a story
The public is more familiar with bad design than good design. It is, in effect, conditioned to prefer bad design, because that is what it lives with. The new becomes threatening, the old reassuring.
Consistency is key
The public is more familiar with bad design than good design. It is, in effect, conditioned to prefer bad design, because that is what it lives with. The new becomes threatening, the old reassuring.
FOCUS IN PROGRESS
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WATER
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TREES
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ANIMALS
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INSECTS
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GET IN TOUCH
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